"Your opponent, in the end, is never really the player on the other side of the net, or the swimmer in the next lane, or the team on the other side of the field, or even the bar you must high-jump. Your opponent is yourself, your negative internal voices, your level of determination. "
--Grace Lichtenstein American Writer & Editor

"Sports Do Not Build Character...They Reveal It ."
--John Wooden, American Basketball Coach (UCLA)

"You teach me baseball and I'll teach you relativity...No, we must not... You will learn about relativity faster than I learn baseball. "
--Albert Einstein

"If you don't make a total commitment to whatever you're doing, then you start looking to bail out the first time the boat starts leaking. It's tough enough getting that boat to shore with everybody rowing, let alone when a guy stands up and starts putting his jacket on."
--Lou Holtz, College football coach

Three "Success Design" Factors

Like you, I am a student of success. During my work in the past six years, I have confirmed the validity of three “success design” factors. First: individuals, teams and corporations need to design a clear, detailed and ambitious vision of the future to fully engage in its creation. Second: nothing motivates more a performer than small, incremental and sustained achievement. Third: achievement has to be interpreted as meaningful, significant and enjoyable beyond any monetary compensation to be fully satisfactory.

Think big, act small and leave a mark. How easy to absorb intellectually, yet how difficult to implement. The awareness of these three simple factors has helped me refine my approach to helping peak performers achieve their goals. This newsletter is one way to share with you the latest news and updates on this refinement process. The first issue establishes a starting point for a richer, more dynamic flow of information, which I hope to expand into a broader range of publications and services. My mid-range goal is to develop mores courses, Web sites, software, computer games, videos and books to facilitate your training towards achieving peak performance. Thank you for joining me in this first step. I trust you will find something that will help you refine your success blueprint and improve its implementation. Think big, act small and leave a mark. Your feedback is always welcome.

Carlos Salum

About Performance Architecture

On July 16, Gabriela Sabatini was inducted to the International Tennis Hall of Fame in Newport, Rhode Island. I was privileged to collaborate with sport psychologist Dr. James Loehr in her training prior to winning the 1990 U.S. Open, her crowning achievement. Gabriela’s courage and determination to overcome all the obstacles between her and a Grand Slam tournament victory were a huge lesson for me, for which I will always be grateful.

Gabriela's success also taught me about the architecture of performance: when you align your physical, emotional, mental and spiritual skills, you are able to generate high, positive energy on demand, under pressure. This alignment is the result of systematic training, it doesn't happen overnight. The training process helps you create your own blueprint for achieving your goals and it becomes your best support when you face obstacles and opposition.

>> Visit the Performance Architecture Web page

Quote of the Month: A man who becomes conscious of the responsibility he bears toward a human being who affectionately waits for him, or to an unfinished work, will never be able to throw away his life. He knows the "why" for his existence, and will be able to bear almost any "how."

Source: “Man’s Search for Meaning” by Viktor Frankl. Simon & Schuster, NY, 1963, p. 127

Speaking Tour - How to achieve Performance Acceleration

	I recently joined forces with two insightful experts in the area of Corporate Peak Performance: Maj. Gen. Charles Swannack (Ret.) – left photo – and Steve Sullivan (right photo). Now, your company or organization can sponsor a three-hour experience focused on Performance Acceleration that will add to the participant’s knowledge, motivation, productivity and effectiveness. This is an excellent branding opportunity for a sponsor seeking to share the values of leadership in the frontline, motivational success and winning in sports applied to winning in business.
>> Visit the Speaking Tour’s Web page

New DVD - “Peak Performance and the Mind”

In November 2003, I started a film project based on interviews with peak performers in different disciplines. My goal was to find out how they perceived the relationship between being at their best and thinking. As a disciple of Dr. Edward de Bono (photo) and Dudley Lynch (see below), I started with them during a client’s event in Venice, Italy. Overtime, I’ve added many more experts from different disciplines. I intend to make the DVD available by September of this year for educational purposes.

>> Visit the DVD Web page

Institutional Marketing: "The Nobels Event"

Since 2001, Promostudio International Consultants organizes The Nobels Event in Venice, Italy, with the participation of some of the best thinkers in the field of Economics. Promostudio has recently partnered with Salum International Resources to market the event in other locations around the world. The Nobels Event is an exclusive branding opportunity for corporations seeking to make a memorable impact in their environment and complete their social legacy with an investment in education.

The format of the event can be tailored to your corporation's specific promotional needs. You can select the theme, the topics, the speakers, the venue and all the technological requirements involved, such as the broadcasting of the event via-satellite or via-broadband to other locations.

>> Visit the Nobels Event Web page

Tip of the Month: Take three deep breaths: by inhaling through the nostrils, the brain experiences a very slight drop in temperature. A slight elevation in brain temperature is associated with negative feelings, which explains why so many clichés have grown up around the concept, such as calling someone ‘hot headed,’ or suggesting that someone ‘chill out.’

- Dr. Nicholas Hall, Psycho-neuro-immunologist – Author of “Orchestrating Mind and Body”

New Book - “Friendship: The Immune System of Society”

During the past two years I’ve had the privilege to collaborate with Philipp Johner on his book “Friendship: The Immune System of Society.” Johner is a peak performer in all aspects of his life, which is very rich in contrasting experiences, setbacks and outstanding achievements. He is the founder of Manres AG, a management consulting firm based in Zurich, Switzerland, and he is also a psychologist, a physicist, a former stockbroker and a former kickboxing champion (Swiss #1 and World’s #5).

Johner summarizes his insights about the power of friendship like this: “Friendship is, in essence, ‘strengthening identity.’ A strong identity is the make up of a strong individual and a strong social immune system. When I know who I am, I know the difference between what I can control and what I can’t. If I know who I am, I’m emotionally and mentally strong.”

>> Visit the Friendship Book’s Web page

“Must Have” Tools

“The Mother of All Minds”

“Remember This Titan”

“The Art of Possibility”

“Asset Report”

“I’m Right, You’re Wrong”

Our New Web Store - Buy Brainware and Performance Tools

This month, we opened a new Web Store where you can find Business Books and DVDs, along with Brainware developed by Dudley Lynch (photo), president of Brain Technologies Corporation and Steve Sullivan, president of Sullivan Performance Systems. You can buy your selection with PayPal and get it shipped by airmail or international couriers.

>> Visit the Store’s Web page

Next Issue

Brainware: Asset Report - The Book of You

Creative Thinking Tools: Using Provocation to design new ideas

Book Review: “The Kaizen Way” by Robert Maurer

Teambuilding: Five essential factors to achieve positive change

Emotional Intelligence: How to determine your EI Quotient

Contact Information

www.saluminternational.com

csalum@saluminternational.com

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