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SIR Online Academy Offerings
"Be the Dolphin" - Creative Mastery Toolbox for Business Executives
"Be the Dolphin" - Creative Mastery Toolbox for Business Executives
“Be the Dolphin” is your Creative Mastery Toolbox to enhance your business and innovation skills. Learn to use a selection of Creative Thinking Tools to explore business and personal issues requiring innovative and effective solutions.
Regularly working with Creative Thinking Tools is essential for several reasons:
Diverse Perspectives: Creative thinking tools offer various approaches and techniques for problem-solving, enabling individuals to consider issues from multiple perspectives. This diversity fosters creativity and innovation by challenging conventional thinking and encouraging out-of-the-box solutions.
Breakthrough Solutions: Creative thinking tools help individuals break free from traditional problem-solving methods and explore unconventional ideas. By facilitating brainstorming, idea generation, and lateral thinking, these tools empower individuals to uncover breakthrough solutions to complex challenges.
Adaptability: In today's fast-paced and dynamic environments, businesses and individuals must adapt quickly to changing circumstances and market demands. Creative thinking tools equip individuals with the flexibility and agility to respond creatively to new opportunities and challenges, fostering innovation and resilience.
Problem Identification: Creative thinking tools encourage individuals to delve deep into the root causes of business and personal issues, helping them identify underlying problems that may not be immediately apparent. By addressing these underlying issues, individuals can develop more effective and sustainable solutions.
Engagement and Collaboration: Creative thinking tools promote collaboration and engagement among team members, fostering a culture of innovation within organizations. By involving diverse stakeholders in the creative process, these tools harness the collective intelligence and expertise of the group, leading to more robust and innovative solutions.
Be the Dolphin - Your Creative Mastery Toolbox Course
Authors Dudley Lynch and Paul Kordis in their book “The Strategy of the Dolphin” classify mindsets into three primary categories: sharks, carp, and dolphins. Each plays a particular set of "games" as they swim in the ocean of possibilities and probabilities. Sharks operate with a zero-sum, aggressive mindset, believing that winning requires others to lose. Carp, on the other hand, are passive, reactive, and stuck in survival mode, allowing themselves to be controlled by circumstances rather than shaping their destinies.
Dolphins, however, represent the optimal way of thinking—they are intelligent, adaptable, and strategic, capable of choosing cooperation or competition depending on what serves them best.
For business leaders, adopting a dolphin mindset means shifting from brute-force competition to strategic flexibility, making decisions based on insight rather than fear, and using intelligence to create mutually beneficial outcomes. In “Be the Dolphin” you have all the tools you need to thrive in in today’s turbulent business environment, allowing leaders to navigate challenges with agility, outmaneuver predatory competitors, and uplift teams stuck in outdated modes of thinking.
Duration: 8 weeks
Each week would include a mix of theoretical explanations, practical exercises, and discussions. Assignments could involve applying the tools learned to real-world scenarios or creative projects, with feedback provided by instructors and peers. The Sample Outline below includes the Fundamental Tools (others will be added weekly):
Week 1: Introduction to Creative Thinking
Overview of the course
Introduction to creative thinking
Importance of creativity in various fields
Understanding the creative process
Ice-breaking activities to kick-start creative thinking
Week 2: Ideation Techniques
Generating Ideas
Brainstorming
Mind Mapping
SCAMPER Technique
Reverse Thinking
Random Word Technique
Week 3: Divergent Thinking Strategies
Expanding Options
Six Thinking Hats
Walt Disney Method
Metaphorical Thinking
Analogical Thinking
Forced Connections
Week 4: Convergent Thinking Strategies
Selecting and Refining Ideas
PMI (Plus, Minus, Interesting)
Criteria Matrix
SWOT Analysis
Decision Trees
Multi-Voting Technique
Week 5: Problem-Solving Tools
Addressing Challenges
Design Thinking
TRIZ (Theory of Inventive Problem Solving)
Root Cause Analysis
Fishbone Diagrams (Ishikawa)
5 Whys Technique
Week 6: Creativity in Communication
Expressing Ideas Effectively
Storytelling
Visualization Techniques
Improvisation
Metaphor Creation
Analogous Inspiration
Week 7: Collaboration and Teamwork
Harnessing Group Creativity
Nominal Group Technique
Collaborative Brainstorming
Rolestorming
Serious Games for Creativity
Think-Pair-Share
Week 8: Reflection and Practical Applications
Review of key concepts and tools
Case studies and real-world applications
Personal creativity action plan
The Glass is Full and a Half: living creatively
Course evaluation and feedback
Additional Advantages of working with Creative Thinking Tools:
Risk Mitigation: Innovative solutions often involve taking calculated risks and stepping outside of one's comfort zone. Creative thinking tools provide a structured framework for evaluating and mitigating risks, enabling individuals to make informed decisions and pursue innovative ideas with confidence.
Competitive Advantage: In today's competitive marketplace, businesses that can innovate and adapt quickly are more likely to succeed. By leveraging creative thinking tools to explore new opportunities and develop innovative solutions, organizations can gain a competitive edge and position themselves for long-term success.
Continuous Improvement: Creative thinking tools promote a culture of continuous improvement, encouraging individuals and organizations to challenge the status quo and strive for excellence. By regularly exploring and refining their approaches to problem-solving, individuals can drive ongoing innovation and growth.
Personal Development: Creative thinking tools are not only valuable for business purposes but also for personal development. By applying these tools to personal challenges and goals, individuals can enhance their problem-solving skills, boost their creativity, and achieve greater fulfillment and success in all aspects of their lives.
Future-Proofing: In an increasingly complex and uncertain world, the ability to think creatively and innovate is essential for future-proofing businesses and individuals. By embracing creative thinking tools and cultivating a mindset of innovation, organizations and individuals can adapt and thrive in the face of change, uncertainty, and disruption.